Social Tokens: Trendwatching report
This report is made for the Trenwatching Studies – Translating future uncertainty into present-day choices: What are trends, and how do they impact our future?
More and more of the world is becoming financialized, allowing people to invest not just in companies or government bonds but also in art, collectibles, and celebrities. Social tokens are part of a broader and fundamentally positive phenomenon: everyone is becoming an investor or even “an investment”. For the first time, fans can put a price on their devotion and have exclusive access to the artist. And after centuries of starving artists, rewarding creators directly for their work is a crucial step toward supporting creativity.
In terms of Trendwatching, I must admit that I’m not an early adopter since I am always doubtful and not easily persuaded, However, I believe that would help me become a good trend watcher as I would pay more attention to see what the change was like and why people loved it. Besides Communication & Media, I’m really into technology and economics, therefore, Social Tokens is a perfect mix. I found out it was an interesting and potential trend in the future. The biggest reason why I love this trend is that together with Web 3.0, it brings many advantages to creators like me and might impulse the economy as the investment becomes easier than ever before.
Tools used: Adobe InDesign, Adobe Illustrator & Adobe Photoshop
Read the full report here: